Our collaboration sought to redefine Geddes Group’s identity, moving beyond a niche supplier to showcase its vast capabilities. Keep it concise—one page is usually enough unless the agency or client requests more detail.

Highlight key projects or contracts you have successfully completed. Include testimonials or case studies to provide evidence of your achievements and build credibility with potential clients. Clearly outlining your capabilities and achievements in a capability statement enhances your chances of winning contracts. Learn-Management.com is your go-to resource for free, high-quality templates, guides, and tools in project management, business planning, and strategic development. Whether you’re a student, professional, or entrepreneur, the site offers ready-to-use documents in Word, Excel, and PDF formats to help you work smarter and achieve your goals efficiently.

Steps To Start Your Business;

For targeted capability statements that you customize, you can focus more on researching the requirements for the potential project to increase your chances of success. It’s best to list a name, cell number, and business email of the point of contact, so that potential clients can easily reach out to discuss collaboration opportunities. In this section, you need to highlight the advantages of working with your business. Is it niche expertise, top-notch software, or innovative equipment?

Differentiators

Make sure to place them strategically within the document, preferably near relevant information. Spark was given the task to create an industry-standard capability statement that reflects Link Mechanical’s branding and specialised services. Spark used elements of the logo to help build the overall brand and feel for the capability statement. Adding in the classic blue and red color scheme, curved edges and the logo itself as an accent piece. This had created a clean, yet bold capability statement that would not overwhelm the reader. The brochure was created to run a mail drop campaign where Eastern Built could advertise the service to selected suburbs.

INCREDIBLE Examples of GREAT Capability Statements

Organize the narrative of past performance accordingly while quantifying the outputs and results of the completed work. Be honest about any performance issues and state what steps were taken to correct those issues. Smartsheet provides a better way to unify collaboration and automate workflows so you can spend more time on the work that matters. Feeling inundated with too many spreadsheets, repetitive data entry, and version-control issues?

• The introduction of your capability statement serves as the handshake between you and your potential client.
• In contrast, your capability statement for a prime contractor (another business) will highlight how you can support them in meeting their contractual obligations.
• By focusing on the key components, avoiding common mistakes, and leveraging tools like Spell, you can create a document that effectively communicates your company’s unique value.
• If you’re looking for an example of what a capability statement typically looks like, you’ve come to the right page.
• Make sure to align these competencies with the needs of your prospective clients.

I will design and write a capability statement

Already having the background of the service from the website, Spark set out to build a brochure that would catch the attention of potential customers. Keeping the classic simplistic branding, we focused on using the photography provided to entice the reader. Ensure all essential information is included, such as contact details, legal structure, DUNS number, and NAICS codes. Accurate and comprehensive company data helps potential clients verify your business credentials and facilitates easy communication.

Optional Sections

When creating this capability statement, we focused on ensuring all visual elements and content worked well together. The design, written content, and visual elements tell an important story about your company. D-Twin provides enterprise product lifecycle management, creating almost real-time virtual reproductions of physical products and processes through a powerful technology known as the Digital Twin. Now he not only has a capability statement and website, but he also has a solid foundation for other materials he needs to promote his services and the business as a whole. Without any brand guidelines or current creative assets, Spark established a design theme that would serve as the standard for all Cedar Con marketing materials. Spark used Cedar Con’s eye-catching yellow to highlight key points and the navy as the base.

Going further, you can use these capability statement formats for different purposes. A generalized capability statement can be included on your website for the general public. Use xtensio to create sections for your company’s overview, core competencies, differentiators, past performance, and contact details. Other sources of information include your own knowledge and experience, as well as those of your employees, company capability statement example for job application advisers and customers. Access key tips, free templates and examples to showcase your business.

When an existing brand has a strong presence in the market, its value should be acknowledged when looking at change. This was the case with Kings Security when it came to giving a modern take on their brand. Spark built a sleek and modern website that matched their initial requests. We worked on using their professional photography at the forefront of their website, to help accentuate the quality of their service.

• Distribute your capability statement through various channels such as email, your company website, and social media platforms.
• D-Twin engaged Spark because they needed a website that would grab their audience’s attention, not confuse them.
• Your capability statement serves as a vital introduction to your business for potential clients and partners.
• Include some top business offerings and describe the target audience you serve.
• A capability statement is a concise document that outlines a business’s core competencies, achievements, and unique selling points.
• Xtensio’s templates aren’t just for making your document look pretty; they serve a functional purpose too.

The focus should be on providing the reader with a clear and accurate portrayal of your company and what it can do. After an initial consultation, Matthew proposed an outline of what AEE may like to include in their statement. In addition, AEE had in mind what kind of branding style and theme they would like to go with, which ClientCentric considered when designing their statement. Highlight elements such as specialized experience, relevant certifications, or exceptional customer service that set you apart from the competition.

Creating a capability statement can have far-reaching benefits on top of securing government contracts. The process forces you to nail down your core competencies, rethink unique selling points, and clearly define differentiators. And once you articulate your expertise, you can use the discovered insights to recruit new talent, refine your brand story, or pitch your services to clients in the private sector. Use Xtensio to create sections for your company’s overview, core competencies, differentiators, past performance, and contact details. A well-crafted capability statement projects a professional image, reinforcing your business’s reliability and competence.